Discuss ways to evaluate the success of an organization's investment in social media
Indicate whether the statement is true or false.c
Answer: The more quantifiable your metrics are, the more easily you will be able to determine whether your communication is a success and how you make it even better. Social media and webhosting companies offer analytic tools that not only measure numbers, such as clicks and "likes," but also help you perform qualitative analyses such as "customer sentiment analysis." Qualitative analysis helps you gauge if, where, and to what extent people are talking positively or negatively about your business or product online. To gather more information, you can supplement this data with customer surveys. Experts recommend collecting monthly statistics and conducting regular evaluations to monitor and adjust your strategy.
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The Model Business Corporation Act (MBCA) standard of care permits directors and officers to rely on the opinions, reports, and statements of persons who reasonably appear to be competent and reliable.
Answer the following statement true (T) or false (F)
Eliminations appear on the books of
a. the subsidiary company only. b. neither the parent company nor the subsidiary company. c. both the parent company and the subsidiary company. d. the parent company only.
Why is credibility important for marketers? Identify and briefly explain the three attributes audiences perceive as lending credibility to the sender of a message
What will be an ideal response?
Why should a marketer try to measure the success of a communications effort?
What will be an ideal response?