In trying to convince her company to do consumer research with social media, Joan Lewis, Procter & Gamble's market knowledge officer, has asserted all of the following EXCEPT
A) social media are quicker than other methods for tracking fast-changing consumer behavior.
B) social media permit better two-way communication between the company and consumers .
C) social media research needs more sophistication and better standards of measurement.
D) social media research will soon replace outdated and expensive traditional research methods.
Answer: D
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style? a. formal language b. technical language c. animated language d. impersonal messages
Explain how language may be used within a group culture.
What will be an ideal response?
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