“It’s easy to get mad if you reduce a person to one negative trait, but most people do not always behave badly,” says Loretta. Loretta is engaging in ______.

a. indexing
b. probing the middle ground
c. owning
d. perspective taking


b. probing the middle ground

Communication & Mass Media

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A contextual style of communication tends to ______.

a. amplify the individual identity of the speaker b. accentuate and highlight one's role identity and status c. be very direct and precise d. include the use of personal pronouns

Communication & Mass Media

Which of the following has the most immediate impact on its audience?

a. a newspaper article b. a magazine article c. a television broadcast

Communication & Mass Media

Which of the following questions is not a part of identifying and analyzing your audience? a. Who is my audience?

b. What are their interests, views, and experiences? c. How can I convince them to like me? d. What is the size of my audience?

Communication & Mass Media

Jerry is listening to a peer's speech about Roth IRA's, and he puts the information into what he knows about investing. Which step of listening is best represented by Jerry's placement?

A. assignment of meaning B. assignment of filters C. assignment of language D. none of the above

Communication & Mass Media