Describe subjectivity and its role in qualitative research.

What will be an ideal response?


Answers will vary

Communication & Mass Media

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Which type of communication is always synchronous?

A. a handwritten letter B. a telephone call C. an email message D. a text message

Communication & Mass Media

Answer the following statements true (T) or false (F)

1.Marxist criticism generally seeks to examine communication content for messages that reinforce the ideology of those in power. 2.Metaphor analysis is not a tool of critical researchers. 3.Marxist criticism generally seeks to examine the aesthetic quality of messages. 4.Narrative analysis cannot be done from a critical perspective. 5.Rhetorical analyses examine message content to understand the nature of persuasion.

Communication & Mass Media

Ella has recently gotten a job is a Mary Kay consultant where she sells makeup and skin care products to women. She is considered by many to be a beautiful woman and she has excellent skin. Her attractiveness is likely to:

a. increase her clients’ feelings of similarity b. increase the perception of her expertise c. increase the perception of trustworthiness d. increase the perception of her honesty

Communication & Mass Media

Identify and explain the three basic issues of persuasive speeches on questions of policy. What determines how much attention you should give to each issue in a specific speech?

What will be an ideal response?

Communication & Mass Media