Mark, a power tool salesman, promises Jill, a customer, that the Turbo Power Hedge Trimmer 1000 will easily cut through bamboo up to 3 inches thick. Mark's statement constitutes an express warranty if Jill purchases the hedge trimmer
a. True
b. False
Indicate whether the statement is true or false
True
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According to brand asset valuator (BAV) model, knowledge is one of the key components of brand equity
Indicate whether the statement is true or false
One drawback to the service desk as a profit center is that the staff must account for every activity they perform throughout the day.
Answer the following statement true (T) or false (F)
A salesperson that has product knowledge has all he or she needs to achieve high levels of sales performance.
Answer the following statement true (T) or false (F)
According to the signaling theory, when should a firm use debt to finance beyond the normal target capital structure?
A. When the debt/assets ratio is greater than one B. When marginal tax shelter benefits are equal to marginal bankruptcy-related costs C. When investors and managers have identical information about the firm's prospects D. When the firm has favorable prospects E. When the firm is entirely equity financed