A brand strategy can best be described by which of the following?
a. the logo and labeling on the product or service
b. the plan to market the product
c. the plan to communicate the brand messages to the target audience
d. the plan that organizes, controls, and legally protects the brand
c. the plan to communicate the brand messages to the target audience
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Singer and McMann are partners in a business. Singer's original capital was $40,000 and McMann's was $60,000 . They agree to salaries of $12,000 and $18,000 for Singer and McMann, respectively, and 10% interest on original capital. If they agree to share remaining profits and losses on a 3:2 ratio, what will McMann's share of the income be if the income for the year is $15,000?
a. $6,000 b. $9,400 c. $12,600 d. $14,000
In using a combination journal, posting requires less time; however, the danger of making a posting error is increased
a. True b. False Indicate whether the statement is true or false
How are research and development costs reported in the financial statements? Why is this treatment required?
Which of the following is not a derivative?
a. an option to purchase a share of stock b. a commitment to purchase a certain amount of foreign currency in the future c. interest rate, foreign exchange rate, and commodity price hedges d. debt securities available for liquidation e. all of the above