ALL words are symbols that stand for something else

Indicate whether the statement is true or false


True

Communication & Mass Media

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In creating a rhetorical audience, the "as" test __________.

A. invites an audience to see a topic in a specific role B. does not attempt to change the audience's perspective C. softens the topic to make it easier to agree with D. is an impractical tool E. none of these choices

Communication & Mass Media

Which of the following is true regarding government regulation of advertising?:

a) Pressure first mounted for consumer protection after World War I; b) The Pure Food and Drug Act of 1906 solved most of the problems with patent medicines; c) Only two federal agencies are involved in regulating advertising in the United States; d) The Federal Trade Commission has never ventured into attempt to regulate good taste or moral judgments pertaining to advertising; e) all of the above

Communication & Mass Media

The process of using language to describe the steps needed to reach a goal is called

a. social interaction b. private speech. c. maturation d. equilibrium

Communication & Mass Media

Which of the following techniques measures participants on a variable that is thought to have an influence on the dependent variable as a means of creating comparable groups?

a. randomization b. matching c. probability sampling d. double-blind

Communication & Mass Media