Which of the following is an example of the people element of an airline company's services marketing mix?
A. Pilots
B. Customers
C. Baggage handlers
D. Flight attendants
E. All of the above
Answer: E
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Dean Hardware, Inc. is comprised of five operating segments. Information about each of these segments is as follows (in thousands): Rakes Pails Shovels Hardware AccessoriesSales to outsiders$94 $506 $44 $122 $28 Intersegment transfers 4 26 14 30 24 Interest revenue - outsiders 2 - 4 8 - Interest revenue - intersegment - 6 - - 22 Operating expenses - outsiders 116 414 40 102 26 Operating expenses - intersegment 2 20 6 16 22 Interest expense - 12 - 2 22 Income taxes (4) 10 4 6 2 Tangible assets 18 116 12 12 8 Intangible assets - - 4 8 6 Intersegment
receivables 8 6 - - - ?Which operating segments are reportable under the revenue test? A. Pails and Hardware. B. Rakes, Hardware, and Accessories. C. Rakes and Hardware. D. Rakes and Pails. E. Rakes, Pails, and Hardware.
Specialty products are primarily purchased for use in conducting a business
Indicate whether the statement is true or false
Which stage of Lewin’s basic change model is one in which people begin to make peace with their doubts and uncertainties and embrace the new direction of the company?
A. transforming B. refreezing C. reconstructing D. unfreezing
Relative to traditional product costing, activity-based costing differs in the way costs are
a. processed. b. allocated. c. benchmarked. d. incurred.