________ are costs that a customer faces by buying a product that is different from what has been purchased or used in the past.

A. Pioneering costs
B. Marginal costs
C. Switching costs
D. Opportunity costs
E. First-mover costs


Answer: C

Business

You might also like to view...

Cash larceny involves

a. stealing cash from an organization before it is recorded. b. stealing cash from an organization after it has been recorded. c. manufacturing false purchase orders, receiving reports, and invoices. d. a clerk paying a vendor twice for the same products and cashing the reimbursement check issued by the vendor.

Business

Which of the following is not a core driver of the information age?

A. Knowledge B. Internet of Things C. Data D. Information

Business

According to the situational leadership model, a leader who listens, communicates, recognizes, and encourages is demonstrating directive behavior

Indicate whether the statement is true or false

Business

The ________ states that once a good made or sold under license is in circulation, the licensor has no further right to control its distribution

A. first sale doctrine B. common origin doctrine C. exhaustion-of-rights doctrine D. doctrine of exhaustion

Business