Which statement about the role of white papers in business solutions is true?

A. They help a customer solve a problem without promoting a particular company's products.
B. They have the promotional objectives of brand positioning.
C. They are very effective in building customers' trust when a subjective tone is used.
D. They directly address a customer's needs by minimizing click-away.
E. They are regularly updated websites, written in an informal and conversational style.


Answer: A

Business

You might also like to view...

A person's buying choices are influenced by four major psychological factors. Which of the following is NOT one of these factors?

A) motivation B) perception C) association D) learning E) beliefs

Business

Which of the following statements is false?

a. A performance measure that encompasses a firm's long-run average activity is referred to as ideal activity. b. A performance measure that is short-term in nature and represents a firm's anticipated activity level for the upcoming period is expected capacity. c. A performance measure that assumes all production factors are operating perfectly is referred to as theoretical capacity. d. The performance measure that takes into account routine interruptions is known as practical capacity.

Business

Forms of business organizations that limit the liability of their owners are available to businesspersons around the world. Among the features that such firms have in common, in most nations

a. articles of organization must be filed to form the enterprise. b. one of the owners must be a foreign entity. c. the organization can have an unlimited number of owners. d. the owners are not required to choose persons to manage the business.

Business

Leased lines can be ________ or ________

A) analog, digital B) analog, dialog C) anterior, diametrical D) added, missed

Business