A testable prediction about some event is called a ________

a. hypothesis
b. scientific theory
c. phenomenon
d. paradigm


a

Communication & Mass Media

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Entertainment Tonight and Oprah Winfrey are all examples of this type of programming

a. off-network syndication b. first-run syndication c. prime-time d. hammocking e. tent-poling

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This subject/purpose challenge is closely related to problems of the audience-specifically, the audience seeing themselves as agents of change (VIPs)

A) complexity B) cultural history C) cost D) control

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The _________, also known as the thesis statement, is a one-sentence summary of your speech

Fill in the blank(s) with the appropriate word(s).

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What is the defining day of the holiday season for e-commerce retailers?

a) The day after Thanksgiving b) December 1 c) Christmas Eve d) The Monday after Thanksgiving

Communication & Mass Media