What is another way to say that PR professionals serve as liaisons?

a. They are the go-between from publication to reader.
b. They broker goodwill between two or more publics.
c. They help companies get their messages out to editors.
d. They translate for their clients in other countries.


b. They broker goodwill between two or more publics.

Communication & Mass Media

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The time orientation you develop depends to a great extent on your ________ class

Fill in the blank with correct word

Communication & Mass Media

Richard Nixon’s “Checkers Speech,” Cambodia-bombing speeches, and Watergate speeches were all clear examples of

a. speeches of apology. b. speeches of inspiration. c. speeches of self-justification. d. speeches of introduction.

Communication & Mass Media

A(n) _____ is the framework a speaker uses to arrange the main points and sub-points of a speech to support a thesis

a. general purpose statement b. outline c. transition d. signpost

Communication & Mass Media

What is the handshake index?

A. a determination of the strength of a handshake B. a determination of the completeness of the grip of a handshake C. a determination of the duration of a handshake D. all of the above

Communication & Mass Media