The Spa DuJour Salon faces a downward-sloping demand curve for haircuts and hires stylists in a competitive labor market. How will each of the following affect the short-run demand for stylists at Armadillo?

(i) A new competitor, the Jake the Barber, opens for business directly across the street from Spa DuJour.
(ii) The cost of Spa DuJour's annual licensing fee increases from $50 to $200; fortunately the increase is not large enough to drive Spa DuJour out of business.
(iii) Spa DuJour expands its facilities to include two new styling bays.


(i) The arrival of a new competitor will lower demand for Spa DuJour's haircuts, which in turn lowers marginal revenue (as long as demand does not become too elastic) and reduces the price of haircuts. Thus, Spa Du Jour's short-run demand for stylists falls.
(ii) The licensing fee is a sunk cost that totally comes out of the firm's profit. The licensing fee will not affect the price of a haircut at Spa DuJour or the marginal product of stylists. Thus, Spa DuJour's short-run demand for labor is unaffected.
(iii) In this case, labor and capital are complements in production. The new styling bays raise stylists' marginal product, so Spa DuJour's short-run demand for stylists increases.

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