When you conduct a focus group, you are engaging in survey research

Indicate whether the statement is true or false


False

Communication & Mass Media

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The sound or timber of the voice refers to

a. quality b. inflection c. emphasis d. volume

Communication & Mass Media

Which of the following best describes clarity when evaluating the sound of a media product?

a. the ability to distinguish the words and meaning b. noise-free and distortion-free recording c. appropriateness of the acoustic environment for the recording d. relative constancy of bass, midrange and treble frequencies

Communication & Mass Media

In terms of the uses of nonverbal communication, it can:

a. compliment, repeat, replace, mask or contradict verbal communication. b. encourage, discourage, facilitate, or deny verbal communication. c. repeat, suggest, replace, mask, or confirm verbal communication. d. confirm, encourage, discourage, mask or compliment verbal communication.

Communication & Mass Media

Movies that can be described in one line and are thus easy to promote and market are called

A. vertical films. B. B-movies. C. blockbusters. D. concept films.

Communication & Mass Media