How might a company in the B2B market use a private exchange?
What will be an ideal response?
A private exchange allows companies to collaborate with chosen suppliers in a secure exchange of certain company information.
You might also like to view...
GamaPix makes point-and-shoot cameras and handycams for amateur photographers and hobbyists. It also has a separate line of cameras dedicated to professional photographers. Additionally, it designs separate offers for each segment
Which of the following marketing strategies does GamaPix most likely use in this instance? A) mass marketing B) differentiated marketing C) individual marketing D) local marketing E) direct marketing
An agreement between two parties to exchange a specified amount of a commodity, security, or foreign currency at a specified date in the future with the price or exchange rate being set now is referred to as a(n)
a. interest rate swap. b. forward contract. c. futures contract. d. option.
Which of the following is NOT a benefit of managerial listening skills?
A. more efficient task assignments B. more information C. improved relationships D. better decisions
Geekell Mobiles signs an exclusivity agreement with zedNet which allows only their mobile
phones to use zedNet's latest mobile phone operating system. Which of the following market opportunities is Geekell exploiting? A) go-to-market approach B) new market segment C) differentiating functionality D) blue ocean opportunity