According to Benoit’s theory, which of the following is a strategy used to evade responsibility?

a. denying any connection to a crisis
b. claiming that intentions were good
c. asserting that the crisis is a minor one
d. making restitution to any victims


b. claiming that intentions were good

Communication & Mass Media

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Draft thesis statements If you have trouble formulating a thesis statement, your text suggests you should go back and reconsider all of the following questions except _______.

A. Did you do enough research? B. Have you included the audience? C. What are you going to say in your conclusion? D. Does your thesis statement fit your general purpose? E. none of these choices

Communication & Mass Media

The nonverbal aspect of communication is known as _________________

Fill in the blank(s) with correct word

Communication & Mass Media

Edward maintains his relationship by using __________ strategies, messages that provide affirmation and comfort to his partner

Fill in the blank with correct word

Communication & Mass Media

Which of the following is recommended when reporting research results?

a. Use terminology appropriately and precisely. b. Keep industry standards as a constant baseline. c. Compare PR value to advertising value. d. Equate PR results with attitude changes.

Communication & Mass Media