Successful shared media requires which of the following?

a. consistent reviews from consumers
b. brands that keep tabs on influencers’ comments
c. responses from consumers
d. brands that trust influencers


d. brands that trust influencers

Communication & Mass Media

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"Rather than wasting or throwing away cracked eggs, proper

cooking procedures will make sure that your hard-boiled eggs are perfect." This statement is an example of a. a purpose statement. b. a value step. c. a central idea. d. an organizational structure. e. KISS

Communication & Mass Media

Pierre is preparing to speak before a group of parents about the benefits of after-school tutoring programs. He will claim such programs improve children's standardized test scores. Which of the following pieces of evidence is most likely to be seen as subjective by Pierre's listeners?

A. examples of people who received after-school tutoring as children and went on to academic and professional success B. statistics from an independent university study showing that children who received at least 3 hours of after-school tutoring a week achieved standardized test scores 15 percent higher than students who received little or no tutoring C. a paraphrase of the National Teachers Union's definition of effective after-school tutoring D. a quote of an after-school tutor saying "I have helped dozens of children pass their proficiency exams"

Communication & Mass Media

In the transition statement "There are many hybrid vehicle manufacturers, for example, Powell Motors, Ziff Top Motors, and Widget Wheels," the phrase "for example" serves as a _____

A) ?section transition B) ?signpost C) ?subpoint D) ?speech outline

Communication & Mass Media

Regarding defamation, which of the following is true?

A. Libel involves only statements made in print. B. Libel is more common than slander in interpersonal interaction. C. Slander concerns statements made either aloud or in print. D. Whether or not a statement is true is only relevant to slander, not libel.

Communication & Mass Media