What does it mean to say that a trademark license is "naked," and what is the effect of a naked license??
What will be an ideal response?
A trademark license is naked when the mark is assigned without any quality control obligations imposed on the licensee. Licensors must monitor use of their marks. If goods offered under a trademark vary in quality and consistency from place to place, the trademark for the goods no longer serves its basic function as a quality indicator. The effect of a naked license is that the licensor will lose its rights in the mark.?
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