An organization engaging in strategic entrepreneurship focuses on identifying opportunities that it can exploit through innovations.
Answer the following statement true (T) or false (F)
True
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Which of the following sales promotion tactics is best suited for achieving the marketing
objective of increased consumption of a product? A) offering rebates and discounts B) providing supersize discounts C) giving coupons targeted to users of a competing brand D) giving away free samples of the product
Investments in trading securities:
A. Are reported as current assets. B. Include only equity securities. C. Are reported at their cost, no matter what their market value. D. Include both debt and equity securities. E. Are long-term investments.
Both internal and external ________ forecasts depend primarily on the behavior of some business factor to which human resource needs can be related.
A. resource B. supply C. market D. demand
A type of non-spoken communication that includes tone of voice, eye movement, posture, hand gestures, and facial expressions is called
A. business etiquette. B. personal space. C. body language. D. soft skills.