Slogans serve as brief, repeatable positioning statements.
Answer the following statement true (T) or false (F)
True
Slogans have two basic purposes: to provide continuity to a series of ads in a campaign and to reduce an advertising message strategy to a brief, repeatable, and memorable positioning statement.
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Which of the following is not a production support activity?
a. Maintenance b. Marketing c. Production planning d. Quality control
Lasch Corporation has provided the following financial data from its balance sheet and income statement: Year 2Year 1Total assets$1,333,000 $1,320,000 Accounts payable$158,000 $160,000 Accrued liabilities$43,000 $40,000 Notes payable, short term$47,000 $50,000 Bonds payable$250,000 $250,000 Total liabilities$498,000 $500,000 Total stockholders' equity$835,000 $820,000 Income StatementFor the Year Ended December 31, Year 2Sales (all on account)$1,250,000 Cost of goods sold 840,000 Gross margin 410,000 Operating expenses 366,286 Net operating income 43,714 Interest expense 18,000 Net income before taxes 25,714 Income taxes (30%) 7,714 Net income$18,000 The company's equity multiplier at the end of Year 2 is closest to:
A. 0.60 B. 1.60 C. 0.63 D. 1.68
Describe the importance of position definitions as human safeguards for employees
What will be an ideal response?
An attribute is also known as a ________
A) table B) relation C) row D) field