Great ad copywriting is all about ______.

a. entertainment and strategy
b. precision and conciseness
c. selling and entertaining
d. words and images


b. precision and conciseness

Communication & Mass Media

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Jessica's persuasive speech is on the benefits of entering the health profession so she would like to

present the trends of this profession over time. Which type of data graphic would best display her information? A. Pie Chart B. Line Graph C. Data Map D. Scatterplot

Communication & Mass Media

How does expressing appreciation relate to maintenance strategies?

What will be an ideal response?

Communication & Mass Media

"All ministers are honest people. Rev. Thompson is a minister. Rev. Thompson is a minister; therefore, he is an honest man." This is an example of _____

a. inductive reasoning b. a syllogism c. a form of causal reasoning d. a fallacy known as ad hominem

Communication & Mass Media

It is defamatory to highlight your opponent's shortcoming in a political contest.

Answer the following statement true (T) or false (F)

Communication & Mass Media