The demographic characteristic that has received the most attention in the study of attraction is sex. Compare/contrast how sex differences and gender differences influence what people find attractive.

What will be an ideal response?


Sex differences: women more hesitant than men to report physical attraction as important part of selection process; men and women more similar than different in terms of what they find attractive in others; what attracts them to others may depend on way questions is asked and not on sex. Gender differences: men and women display mix of feminine and masculine behaviors and beliefs (androgynous); developmental environment; “traditional” roles and attraction; cultural influences.

Communication & Mass Media

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Government publications CANNOT be accessed by students so you should get your statistics

elsewhere. Indicate whether the statement is true or false

Communication & Mass Media

Being careful not to mislead media consumers or sources reflects ______.

A. honesty B. diversity C. compassion D. humanity

Communication & Mass Media

The __________ view of ethics argues that the rightness or wrongness of an act is absolute and exists apart from the values or beliefs of any individual or culture

Fill in the blank(s) with the appropriate word(s).

Communication & Mass Media

Many instructors do not allow students to use Wikipedia for research because biased and inaccurate articles have been posted on it and remained online for a long time before anyone caught them

Indicate whether the statement is true or false

Communication & Mass Media