A salesperson's career path is the upward sequence of job movements during a sales career.

Answer the following statement true (T) or false (F)


True

Successful salespeople have many opportunities to move into top management positions and sometimes advancement comes quickly. A sales personnel career path is the upward sequence of job movements during a sales career.

Business

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______ is the process of transmitting information and meaning.

A. Feedback B. Trust C. Communication D. Active listening

Business

A company wants to create an association between two stimuli: marketing information and attitude. The company is relying on ________.

A. cognitive affiliation B. operant conditioning C. cognitive association D. organizational learning E. classical conditioning

Business

Ramelson Inc. features photographs of celebrities wearing Ramelson clothes and shoes on its Web site. The company uses these celebrities to promote its products as it believes that celebrities can influence customers' buying decisions. These celebrities serve as _____.

a. opinion leaders b. aspirational reference groups c. nonaspirational reference groups d. decision makers

Business

Estimates of the rate of return on a security based on a historical arithmetic average will probably tend to _____ the expected return for the long-term while estimates using the historical geometric average will probably tend to _____ the expected return for the short-term.

A. overestimate; overestimate B. overestimate; underestimate C. underestimate; overestimate D. underestimate; underestimate E. accurately; accurately

Business