A budget is best described as:
A. An informal statement of company's future plans usually expressed in monetary terms.
B. A master control device.
C. The minimum acceptable performance level.
D. A formal statement of a company's future plans usually expressed in monetary terms.
E. The most crucial component of a company's evaluation process.
Answer: D
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________ is the process of subdividing a market into distinct subsets of customers that behave in the same way or have similar needs
A) Market penetration B) Market liquidity C) Market segmentation D) Market capitalization
Ali Khan has a plan to make his business "judgement proof". He incorporates a holding company called Khanco Ltd., which owns all the shares of a subsidiary; Khanex Inc Khanex operates his business
As Khanex makes profits, they are distributed in full by dividends to Khanco. Khanco then lends the money back to Khanex for purchasing assets, and registers a security interest in those assets. If Khanex runs into financial difficulty, which of the following is true? A) This is a perfectly legitimate (or at least legal) scheme B) Khanco's security interests takes priority over the claims of any unsecured creditors of Khanex, even though Khanex is subsidiary to Khanco. C) Before extending credit to Khanex, its creditors should have checked to see if there were any registered security interests attaching to its assets. D) Both A and B E) All of the above
When a firm has multiple market opportunities from which to choose, marketers can use ________ to compare and identify the best ones.
A. S.W.O.T. analysis B. competitor analysis C. a competitor matrix D. focus groups E. a strategic planning grid
Fred ran short on cash and borrowed $300 through a Payday Loan company. The company charged him a fee of $60 to borrow the $300 for 14 days. Using the simple interest method calculate what interest rate was Fred charged for the aforementioned loan
A) 5.21% B) 52.13% C) 521.29% D) None of the above