By noting that a number of customers had complained about late bus arrivals at one particular stop, the bus line rerouted the bus away from a heavy traffic area. By increasing its miles traveled slightly, the bus was able to improve its arrival time substantially at the stop where it had formerly been perpetually late. Which service recovery strategy did the bus line use?
A. Make the service fail safe
B. Treat customers fairly
C. Respond quickly
D. Encourage and track complaints
E. Learn from recovery experiences
Answer: E
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