Using General Electric's strategic planning grid, an opportunity rated "medium" in terms of industry attractiveness and "medium" in terms of business strengths would be evaluated as which of the following?

A. red, for no growth
B. green, for growth
C. It could be evaluated as yellow, red, or green-because the grid really doesn't deal with "medium" ratings.
D. yellow-borderline


Answer: D

Business

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A. $25 million. B. $10 million. C. $5 million. D. $1 million.

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In Hellmut Schutte's modified hierarchy to explain the needs and wants of Asian consumers, the last three levels are affiliation, admiration, and self actualization

Indicate whether the statement is true or false

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When land and building are acquired for a lump sum, the purchase amount should be allocated on the basis of the market values of the two assets

a. True b. False Indicate whether the statement is true or false

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When the salesperson told the owner of Pet World, "If you purchase a minimum of 700 pounds of my company's brand of dog treats over the next 12 months, you'll receive a discount of 10 percent," the pet storeowner knew she was getting a ________ discount.

A. noncumulative quantity B. cumulative quantity C. cash D. consumer E. trade

Business