Why was a high-profile ad chosen for the 84 Lumber campaign?
What will be an ideal response?
The hope was that this high-profile ad would help create a halo effect, where people at all levels and across all industries began to look at 84 Lumber as an employer of choice.
You might also like to view...
The ______ should deliver on the promises outlined in the headline and the first paragraph.
A. opening lines B. remainder of the body copy C. main body copy D. headline
Which philosophical view most closely parallels the criteria for making a social scientific claim?
a. Realist view b. Premodern view c. Modern View d. Postmodern View
The plus-one technique is when you learn a process by teaching it to one other person
Indicate whether the statement is true or false.
Tablets are outselling laptop computers, and this trend is expected to continue
True False