Websites use artificial intelligence to make recommendations by
A. analyzing shopping behaviors.
B. engaging opinion leaders.
C. targeting reference groups.
D. using social influencers.
E. leveraging social influence.
Answer: A
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Psychographics use lifestyle profiles to target markets
Indicate whether the statement is true or false
A lumber firm sells wood products to both the construction industry and the retail industry. The company has the same sales representatives for both industries and often offers discounts for buying in bulk. The lumber firm sells different types of wood for each industry based on its unique characteristics. For instance, wood used for large construction projects must have a higher grade and quality than wood used for home improvement projects. Which type of segmentation is the lumber firm most likely to use?
A. Type of organization B. Geographic C. Benefit D. Psychographic E. Customer size
Only firms with good credit ratings are able to sell commercial paper.?
Answer the following statement true (T) or false (F)
Which of the following is usually set up by a hacker outside the building?
A) a rogue access point B) an evil twin access point C) both A and B D) neither A nor B