Large-scale advertising conveys a positive message about the seller's size, popularity, and success
Indicate whether the statement is true or false
TRUE
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How is consumer panel data collected during the test marketing phase of a new product introduction?
A. Panelists scan their receipts on a home scanning device. B. Stores provide sales data to companies. C. Focus groups are held in key markets. D. Panelists complete a questionnaire about the product. E. Consumers voluntarily go to a website to record their preferences.
Which of the following is a contract between manufacturing and marketing?
A) master schedule B) customer order C) production plan D) forecast
The Toy Corporation issued 200 shares of stock with no par value. The articles of incorporation provided that the board of directors had the right to fix the value of the stock. Through subscription agreements between the directors and two subscribers,
101 shares were issued to Maria Perez for $5,000, and 99 shares were issued to Ken Pilar for $15,000. Toy is now insolvent and is unable to pay the $6,000 it owes to Pine, its major supplier. Pine has brought suit against Perez, claiming that the subscription agreement was invalid. How will the case be decided?
Consolidated financial statements:
A. Do not include a balance sheet. B. Show the results of operations, cash flows, and the financial position of the parent only. C. Include line items for investments in the subsidiaries on the balance sheet. D. Show the financial statements of all entities under the parent's control, including all subsidiaries. E. Show the results of operations, cash flows, and the financial position of the subsidiary only.