"I'm going to talk about the sport of racquetball, including the history of the game,
the basic equipment used when playing racquetball, and the health benefits derived from the sport." An audience member would recognize this as
a. an attention-getter.
b. a blueprint statement.
c. a specific purpose.
d. a general purpose.
b
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The most significant returns on investment for the OSA campaign was ______.
A. increasing membership B. increasing awareness C. changing reputation D. increasing donations
The ______ is the proportion of incongruent beliefs held in relation to the number of consonant beliefs.
A. selective exposure B. post-decision theory C. selective attention D. dissonance ratio
The salary advantage for men over women is found only in public relations
Indicate whether this statement is true or false.
In the wake of the shooting at Sandy Hook Elementary School, the President said,
"Can we honestly say that we are doing enough to keep our children safe from harm?" With these words the President harnessed the power of _____. A) A rhetorical question B) Alliteration C) Simile D) Irony