Mr. Ryan, as the CEO of his company, spends most of his time reading messages instead of sending messages because individuals at the bottom of the organizational chart generate most of the important information. This is an example of:
A. A downward leadership style
B. Downward communication
C. Upward communication
D. A flat organizational chart
C
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. is a system characteristic that entails deciding whether or not group membership is worth the effort we are exerting.
Fill in the blank(s) with the appropriate word(s).
Which of the items below helps make your audience aware of what's coming in your speech and keeps them on track and involved throughout your presentation?
One limitation of the interaction model of communication is that it doesn't account for
A. the simultaneous exchange of messages and feedback. B. the fact that communication occurs in both directions. C. feedback from the receiver. D. the interference of noise.
Within the Uses and Gratifications perspective, which of the following statements about media effects is related to the idea that the media compete with other sources for need satisfaction?
A. Social situations can impoverish real-life opportunities to satisfy certain needs. B. Audience members are not always totally free in their uses of media. C. Social situations can create an awareness of problems that demand attention, information about which may be sought through the media. D. The media and their audiences are part of the larger society and are influenced by that society.