Shaun doesn't ask the senior citizen audience (most of whom are living on fixed incomes) to agree with him that taxes should be raised to fund a new elementary school. Instead, he merely asks them to agree that education is a core value of their community. He made this choice because persuasion is:
a. Artistic.
b. Transactional.
c. Incremental and gradual.
d. Coercion or force.
b. Transactional.
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You have just been hired at a TV network news affiliate in Troy, New York. You have been assigned to cover general news that breaks and also the local hospital/research center that specializes in eating disorders. Based on the reading, dramatize, in two paragraphs, what you believe a typical day will be like.
What will be an ideal response?
Persuasive attempts are most effective when a person has extensive knowledge of an organization or a strong opinion about our clients and/or your organization
Indicate whether this statement is true or false.
In the body of his speech, Mike cites information from a book he read. The ethical thing to do is to
A. mention the source briefly when he gives the information. B. remember that everyone uses unnamed sources in speeches. C. name the source if someone asks during the question period. D. put the source in a bibliography to give to people who ask.
Provide an example of how the media can fulfill the following needs: cognitive, affective, and social integrative.
What will be an ideal response?