A _____ is a business model in which the core product is given away without charge to a large group of users while the premium version of the product is sold to a smaller fraction of the overall user base.
a. dual licensing model
b. reverse-bounty model
c. direct sales model
d. freemium model
d. freemium model
The freemium model is a business model in which the core product is given away free of charge to a large group of users while the premium version of the product is sold to a smaller fraction of the overall user base. Skype, a popular instant messaging application, is based on a freemium model, where users can call phones, access Wi-Fi, and send texts. Skype users can pay as they go or buy a subscription.
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