A strategy for entering foreign markets through an involved partnership is a/an:
a. strategic alliance
b. trading company
c. exporter
d. international joint venture
e. multinational corporation
a. strategic alliance
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Employee Dave Myers discovered that one of W. L. Gore products used for push- pull cables could be used to coat guitar strings for more comfortable strumming. W. L. Gore launched the guitar strings under the brand ELIXIR Strings, and they have become the forerunner in the acoustic guitar string market. This exemplifies which organizational force for change?
A. organizational restructuring B. management changes C. customers changing preferences D. intrapreneurship
Which of the following guidelines should be followed for creating a template that supports effective visual communication?
A) Use dramatic color gradations on backgrounds B) Use highly ornate dingbats as bullets C) Avoid including slide numbers D) Avoid templates with decorative, nonfunctional graphics E) Use arrows as bullets
The organization originally devoted just to internal communications was the ________
A) Public Relations Society of America B) International Associations of Business Communicators C) American Marketing Association D) American Advertising Federation
Grason Corporation is preparing a budgeted balance sheet for 2018. The retained earnings balance at December 31, 2017 was $533,500. The 2018 budgeted income statement shows expected net income of $112,000. The company expects to declare dividends during 2018 amounting to $40,000. The expected balance in retained earnings on the 2018 budgeted balance sheet is:
A. $493,500. B. $605,500. C. $685,500. D. $645,500. E. $533,500.