Explanatory analytics uses predictive analytics as a stepping stone to create explanatory models
a. True
b. False
Indicate whether the statement is true or false
False
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Which of the following is not considered deceptive by the FTC in regards to advertising?
A) Statements that have the potential to mislead reasonable customers B) A money back guarantee C) Implying claims without actually making them D) Omitting important information that might shape the purchase decision E) An untrue statement
Marketing plans include details of an organization's operations and human resources
Indicate whether the statement is true or false
BBQ Grills, Inc. produces barbecue grills. One of its grills is a copy of the physical appearance of a grill sold by a rival company. Which of the following intellectual property infringement has BBQ Grills committed?
A) trademark B) trade dress C) copyright D) service mark
Which of the following is true with regard to what a sigma quality level indicates?
a. It indicates how frequently a process can be expected to deliver products of good quality. b. Lower sigma levels of quality mean that product reliability and customer satisfaction are higher. c. A low sigma level suggests there is a high defect rate in the process. d. A sigma quality level of 8 or higher is acceptable by ISO standards.