According to the Impact / Global box, “McDonald's Launches Customer Complaints App in Japan,” the fast­food giant is launching its new app in response to what?

a. Food safety problems, including objects found in food
b. Poor customer service in its restaurants
c. The rising price of its food items
d. None of these are correct.


ANSWER: a

Communication & Mass Media

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Answer the following statement(s) true (T) or false (F)

1. There is a direct connection between symbols and what they represent. 2. The acceptance and application of the usage of symbols determines how they are represented through ideas. 3. Symbolic activity, along with language usage, assists in the way that personalities, identities, cultures, and realities are transacted. 4. Communication can work only when individuals use similar words to indicate or denote the same items.

Communication & Mass Media

Followership is more highly valued in collectivist cultures than in more individualistic cultures

True False

Communication & Mass Media

Some historians argue that yellow journalism may have helped to precipitate which war?

A) the U.S. Civil War B) the Revolutionary War C) the Spanish-American War D) World War I

Communication & Mass Media

If you do not have the time to prepare a polished presentation aid, chalk and marker boards

are just as effective. Indicate whether the statement is true or false

Communication & Mass Media