According to your textbook, what is the first step to creating a sales proposal?

A. Discuss your approach
B. Describe the benefits
C. Outline the problem
D. Mention the schedule and costs


Answer: C

Communication & Mass Media

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It's a good idea to estimate how long you will be able to hold your audience's attention, and adapt your presentation accordingly

Indicate whether the statement is true or false.

Communication & Mass Media

Good speakers should ethically use the information gathered in the audience analysis so that their message will be clearly understood by the audience. This process is called

a. audience reception. b. audience adaptation. c. audience knowledge. d. audience attention.

Communication & Mass Media

The strength of social media advertising is the ability to engage in a discussion about a product or service with its users

Indicate whether the statement is true or false

Communication & Mass Media

This is the best example of asynchronous communication.

A. a phone call B. a face-to-face conversation C. an online instant message D. a tweet

Communication & Mass Media