A marketer is interested in segmenting a business market based on technology and customer capabilities. Which of the following major segmentation variables would the marketer most likely use to assist with the task?
A) demographic variables
B) purchasing approaches
C) situational factors
D) personal characteristics
E) operating variables
E
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Which of the following sentences reflects the use of active voice?
a. The new product line will be developed by the Research and Development department. b. The secretary was promoted by her supervisor to an administrative assistant position. c. The land developer signed the contract yesterday. d. It was determined that sales have fallen significantly.
In a manufacturing plant, indirect materials costs such as lubricants and cleaning fluids are product costs
Indicate whether the statement is true or false
Financial measures such as ROI and residual income as well as operating measures may be included in a balanced scorecard.
Answer the following statement true (T) or false (F)
Kay and Larry each contribute property to become equal partners in the KL General Partnership. Kay contributes office furniture with an adjusted basis of $40,000 and an FMV of $50,000, which she has depreciated using MACRS. Larry contributes land with a basis of $60,000 and an FMV of $50,000, which he had been holding as an investment. The partnership will use the land as a parking lot for their
business. a) What is the partnership's basis in each of the two pieces of property? b) If the land that Larry contributed is sold four years after the contribution for $45,000, what is the amount and character of the gain or loss which Larry should report?