Discuss the three broad principles of establishing a market-responsive organization.
What will be an ideal response?
(a) Determine corporate strategic boundaries.
(b) Balance the demands of scale and market responsiveness.
(c) Organize for strategic effectiveness.
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According to the neoclassical theory, the sole purpose of a firm is to manage resources according to the societies' interests
Indicate whether the statement is true or false
The ________ of 1886 provided that in order to deposit or discharge "refuse" into a navigable waterway, a discharge permit had to be obtained from the Army Corps of Engineers.
A. Federal Water Pollution Control Act B. Clean Water Act C. National Pollution Discharge Elimination Act D. River and Harbor Act
A manager who wants to introduce flexible work schedules in a company will write which one of the following proposals for management consideration?
a. solicited proposal b. RFP c. external proposal d. internal proposal
Norma has been given the responsibility of determining the advertising appropriation for her firm's newest marketing campaign. At first she thinks that determining the advertising objectives and breaking them into tasks is the best way. However, Norma notices that past sales have been relatively constant, she multiplies the firm's past sales by a standard percentage based on what her firm usually spends on advertising. Norma is using the ________________ approach. The problem of this approach is that it assumes _________________________.
A. objective-and-task; the effort required is minimal B. objective-and-task; advertising creates sales C. percent-of-sales; advertising creates sales D. objective-and-task; sales create advertising E. percent-of-sales; sales create advertising