An ad by the Minnesota State Tourism Department, which promotes Minnesota as a vacation destination, was published in Life Mode magazine. The ad includes a picture of a couple against a scenic backdrop. In this print ad, the source of the advertising message
A. is the Minnesota State Tourism Department.
B. is the couple in the scenic picture.
C. is the reader of the magazine.
D. is the slogan.
E. is Life Mode magazine.
Answer: A
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Skimming is also known as ________ pricing
A) competitive B) investment C) penetration D) prestige
Sweet Dreams manufactures candy. Its records revealed the following data: Number of units produced 4,000 Standard direct labor hours per unit 2 Standard variable overhead rate $2.50 per hour Standard fixed overhead rate $5.00 per hour Budgeted fixed overhead costs $40,800 Actual variable overhead costs $16,800 Actual fixed overhead costs $40,400 Actual labor hours 8,000 direct labor hours Total
actual overhead $57,200 The total fixed overhead variance is a. $800 (F). b. $800 (U). c. $400 (U). d. $400 (F).
In the rejection-then-retreat approach, a less costly proposal is put across first and then a high-cost alternative is presented.
Answer the following statement true (T) or false (F)
A model of HRM that focuses more on ensuring that HR strategy fits and is driven by the overall corporate strategy is known as a ______ Model.
a. Systems b. Soft c. Hard d. Planning