What is a business plan? What are the advantages to preparing a business plan for a new venture?
Answer:
-business plan: written document that explains every aspect of a new venture
-helps prepare a roadmap to follow and execute its strategies/ shows investors how you plan to pursue it
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Migratory birds store energy as glycogen which is lighter than fat.
Answer the following statement true (T) or false (F)
Once a(n) ________ is set, the next step in positioning is for marketers to finalize the marketing mix
A) segmentation variable B) positioning strategy C) demographic strategy D) customer relationship management system E) concentrated target
A simple random sample of 100 observations was taken from a large population. The sample mean and the standard deviation were determined to be 50 and 5, respectively. The standard error of the mean is
A. 0.5. B. 2. C. 5. D. 10.
Related corporate diversification does not necessarily provide opportunities
A. for cross-business collaboration to create valuable new competencies and capabilities. B. to exploit a first-mover strategy and capture valuable financial fits. C. to share other resources (besides brands) that support corresponding value chain activities across businesses. D. for transferring expertise, technology, and other capabilities from one business to another. E. for reducing costs on advertising by leveraging use of a competitively powerful brand name.