Pay which is contingent on the number of items completed (for example, in garment manufacturing) is referred to as:
a. bit rate
b. piece rate
c. market rate
d. over rate
b. piece rate
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The promotion element of a marketing program can be subdivided into the areas of:
A) sales, promotion, and advertising B) market research, personnel, and product publicity C) product research, product design, product production, and product publicity D) public relations, place, personal selling, and personnel E) sales promotion, public relations, personal selling, and advertising
Kentucky Fried Chicken introduced an offering, only available for a short time, of a hot dog wrapped in a bun made of fried chicken. This is an example of a(n)
A. attempt to generate positive reviews so that the customers do the talking. B. search for opinion leaders who will spread the word. C. referral program that gives customers an incentive to recommend. D. limited-time unusual product that gets people talking. E. All these answers are correct.
Which of the following would be considered technical risk of an IT project?
A) End-users' attitudes are not receptive to change caused by the system. B) The system will require more CPU processing capacity than planned. C) The project benefits are not quantifiable. D) All of the above
Four hundred people were asked whether gun laws should be more stringent. Three hundred said "yes," and 100 said "no". The point estimate of the proportion in the population who will respond "yes" is
a. 300 b. approximately 300 c. 0.75 d. 0.25