The division of buyers into groups based on their knowledge, attitudes, uses, or responses to a product is ________ segmentation
A) behavioral
B) psychographic
C) values
D) demographic
E) needs
A
You might also like to view...
The statement of cash flows helps analysts evaluate all but which of the following?
A. Differences between net income and net operating cash flow. B. Source of cash used to finance investing activities. C. Source of cash used for plant expansion. D. Source of cash used for debt repayments. E. Ability of the company to generate profit.
Micky, a mechanic, repaired Daphane's Dodge. Daphane failed to pay the repair bill of $595 . Since Micky was still storing the car, he could therefore claim a landlord's lien on the car
a. True b. False Indicate whether the statement is true or false
Land is the most common form of person property
Indicate whether the statement is true or false
With the _____ channel relationship, both parties retain their independence and pursue their own interests while attempting to benefit from the goods or services provided by the other.
A. Arm's Length B. functional C. cooperative D. hierarchical E. integrated