Personal selling, mass selling, and sales promotion are all included in the Promotion area of the marketing mix.
Answer the following statement true (T) or false (F)
True
Promotion includes personal selling, mass selling, and sales promotion. It is the marketing manager's job to blend these methods of communication.
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The NGO, Greenpeace, has branches in many nations around the world. The organization, which is controversial because of some of the tactics they employ, has raised awareness of environmental issues. This is an example of ________ globalization.
A) corporate B) transnational C) social or cultural D) political E) economic
Which is the most critical segregation of duties in the centralized computer services function?
a. systems development from data processing b. data operations from data librarian c. data preparation from data control d. data control from data librarian
An example of fraudulent financial reporting is the treasurer's diversion of hundreds of thousands of dollars into a personal money market account
a. True b. False Indicate whether the statement is true or false
The five major components of an organization's internal control are: the control environment, risk assessment, control activities, information and communication, and monitoring
a. True b. False Indicate whether the statement is true or false