A customer's negative experiences with a company do not carry as much weight as the positive experiences.
Answer the following statement true (T) or false (F)
False
Negative experiences can damage the customer relationship and future business opportunities. Negative experiences carry more weight than positive ones when a customer is deciding whether to do business with a company again.
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A cost leadership strategy emphasizes
a. product features. b. low prices. c. just-in-time production capabilities. d. short-run opportunities for cost minimization.
In assessing possible new customers, a distributor desires that a new customer have a customer lifetime value of at least $10,000. Assuming an 8% discount rate, average annual sales of $65,000, and a customer expected lifetime of 10 years, what is the minimum profit margin needed to assure a lifetime value of at least $10,000?
a. 10% b. 11% c. 12% d. 13%
Which of the following statements is correct?
a. Capabilities exist in functional areas, such as HR and marketing b. Capabilities occur when different functional capabilities are combined and integrated c. Any capability is only a source of competitive advantage when it is stronger than those of its immediate competitors d. All of the above
Given the simplex tableau for the optimal primal solution,
a. the values of the dual variables can be found from the cj ? zj values of the slack/surplus variable columns. b. the values of the dual surplus variables can be found from the cj ? zj values of the primal decision variable columns. c. the value of the dual objective function will be the same as the objective function value for the primal problem. d. All of these are correct.