In 1962, ________ of the Rand Corporation proposed a packet-switching system that would allow the military to maintain command over its missiles and planes in the event of a nuclear attack. It is the basis of what we know today as the Internet.

A. Paul Baran
B. John Mauchly
C. Steve Jobs
D. Paul Allen


Answer: A

Communication & Mass Media

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A niche is:

a. a type of media convergence b. an advertising slogan that sticks with you c. a segment of the population d. a rash that can develop after extended hours of television exposure

Communication & Mass Media

When a speaker tries to gloss over his position by calling his opponent a "sexist," he is using which propaganda device?

A. "Just plain folks" B. Card stacking C. Transference D. Name-calling E. Testimonials

Communication & Mass Media

Usually work teams do not have to worry about making plans for implementing their ideas

Indicate whether the statement is true or false.

Communication & Mass Media

Define intertextuality and explain what you must do as a speaker for it to be effective.

What will be an ideal response?

Communication & Mass Media