According to Ragas and Culp, which one of the following does NOT represent an “intangible asset”?

a. employee skills
b. an organization’s vision
c. brand value
d. a medium’s potential audience reach


d. a medium’s potential audience reach

Communication & Mass Media

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A speech about a(n) ________ is one about an abstract concept, theory, or principle

Fill in the blanks with correct word

Communication & Mass Media

__________ essentially are explanations of terms and concepts that may not be familiar to your listeners but may be useful as a form of support in many types of speeches.

A. Definitions B. Testimonies C. Narratives D. Quotations

Communication & Mass Media

Which of the following is not an obstacle to communication

A. Speech is like written language B. Slang C. Jargon D. Sexist and racist language

Communication & Mass Media

Structure critiques may provide feedback on elements of the introduction, body, or conclusion

Indicate whether the statement is true or false

Communication & Mass Media