Experiential marketing typically involves direct marketing through some type of interactive means that engages consumers with the brand
Indicate whether the statement is true or false
TRUE
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Triumph Division of Traveling Fantasies, is evaluated based on residual income generated. In the most recent year, the Triumph Division generated a residual income of $2,000,000 and net income of $5,000,000 . The target rate of return for all divisions of Traveling Fantasies is 20%. What was the return on investment for the Triumph Division?
a. 40% b. 13% c. 20% d. 33%
Describe the income recognition principles and how they are applied
If the accord is not satisfied, the other party can sue to enforce the accord
Indicate whether the statement is true or false
Dwight and Pam work in the same department at Nostalgia Department Store. Dwight is unhappy with his job because he feels that Pam is getting better hours. He did not realize that she is working the morning shift because she needs to be available at home in the evenings for her family. Dwight, a single guy, has been getting the closing shift more often than not. He thinks this is the slowest time of day and therefore has a direct correlation to his low sales commissions. Dwight is experiencing an
a. Inequality of his own perceived ratio to the perception of the ratio of Pam b. Inequality of his perception ratio of his outcomes to Pam’s inputs c. Equality of his inputs and Pam’s outputs d. Equality of his own perceived ratio to the perception of the ratio of Pam