Which of the following measures the average length of stay at a website?
A. loyalty
B. stickiness
C. page views
D. retention rate
Answer: B
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______ combine demographic data with knowledge about individuals’ lifestyles.
A. Lifestyle indicators B. Behavioral measures C. Demographic variables D. Psychographic measures
Contracts involving fraud in inducement are ________
A) valid B) void C) voidable D) non-rescindable
In Stage One of the McMullen-Shepherd Model:
A. the entrepreneur decides whether the opportunity that exists is a match with their own knowledge and motivation. B. the entrepreneur consults experts in the market area of interest. C. the entrepreneur engages in bricolage. D. the entrepreneur decides whether or not there is an opportunity for someone.
A buyer is not obligated to accept conforming goods and to pay for them according to the contract terms
Indicate whether the statement is true or false