Assessing whether or not your audience comprehends your message involves appraising_______

a. audience attention
b. listeners' evaluations
c. audience understanding
d. the speaking environment


c

Communication & Mass Media

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Why did most of the early publicity agencies fail?

Indicate whether this statement is true or false.

Communication & Mass Media

You have gained your audience?s attention, introduced your speech topic, previewed your

main points, and given your audience a reason to listen to your speech. Next you transition into your first point. What have you left out of this speech introduction? A) Nothing; you have included all of the necessary elements of an effective introduction. B) You have overlooked the preview statement. C) You have not included the proof of your credibility. D) You have not included your specific purpose.

Communication & Mass Media

Cecelia is Chinese-American female college student. When she is talking with her white American classmate, she is never conscious of her "Chinese-ness."

However, whenever she visits her grandmother, who speaks only Chinese, Cecelia's Chinese identity becomes salient and intense. This illustrates the fluid nature of identity. Indicate whether the statement is true or false.

Communication & Mass Media

____________ ____________ provides a consistent message, has a perspective for unleashing talent, practices ego suppression, and creates leaders

Fill in the blank with correct word

Communication & Mass Media